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    Google Business Profile (GBP) · Video Verification · Free checklist

    Google Business Profile video verification keeps getting rejected? Check before you film.

    This checklist is for Google Business Profile (GBP) video verification: the video Google asks you to record in the Business Profile app to prove your business is real. Owners tell us the same thing: "It gets rejected every time with no reason or feedback." Answer a few questions and get a setup check plus a shot-by-shot plan for your business.

    A. Your business

    Do you serve customers in person?
    Where do you serve customers?
    Signage at your location
    Rejection reasons Google gave

    B. Profile setup

    Is your address shown on your profile?
    My address has a unit/suite number
    My website shows the same business name (and address if customers visit)

    C. What you can show on camera

    A street sign or building number is visible within a short walk
    A nearby business or landmark is visible
    Equipment and branding you can show
    Owner-only access you can show
    Documents with your business name

    D. Filming setup

    Location services on, filming on the phone logged into the owner/manager account

    Common questions

    What does Google want to see in a verification video?

    Three things in one continuous recording: where your business is (street signs, building numbers, nearby businesses), proof the business exists (signage, or for service-area businesses your tools, equipment or branded vehicle), and proof you manage it (unlocking your door or vehicle, a register, or a business document with your name).

    How long should the video be?

    Google asks for at least 30 seconds, recorded live and unedited from the Business Profile app on a phone.

    Should a service-area business show its address?

    No. Google says if you don't serve customers at your address, don't add it to your profile. You can film landmarks and signs in your neighbourhood to confirm where you operate.

    Can I verify an online-only business?

    No. Google says online-only businesses aren't eligible for a Business Profile.