Remarketing Campaigns

This service starts inside your own records rather than on your website. We export contacts from your invoicing or field service system and turn them into matched audiences on the ad platforms, using hashed uploads so the raw list stays yours.

Then the list gets cut into groups that mean something. Customers whose maintenance plan lapsed. Customers who bought a repair on equipment old enough to need replacing. People who accepted a quote and people who did not. Commercial accounts separated from residential. Each group hears a different message, because a lapsed plan and an unaccepted quote are two very different conversations.

Message and timing follow the equipment, not the calendar. A water heater installed eleven years ago is a different prospect than one installed last spring. Where your records carry install dates, we use them to time the campaign. Where they do not, we use job type and season instead.

Suppression is part of the build: current plan holders, active jobs, and anyone who asked not to be contacted are removed before a dollar is spent. We also check that your listed phone number and hours match your Google Business Profile, since a past customer who calls the wrong number is a lost job that looks like a failed campaign.

A company that has been around long enough builds up an asset most owners never think to use: an invoicing list. This is for businesses with history. If you have been operating for years and have thousands of names sitting in an invoicing system, that list is the least expensive audience you will ever reach.

Plumbing companies with water heater install records use it constantly, since the replacement window is predictable from the install date alone.

HVAC companies use it for lapsed maintenance plans, which is the single most winnable group on this page.

Med spas use it for treatment cycles that naturally repeat.

This is not Retargeting Campaigns. That page handles anonymous website visitors who never gave you their details. This one handles people you have already invoiced. If your list is small or new, start there instead.

We start with a clean export from your system and a conversation about which groups exist inside it.

The list is hashed, uploaded, and split into segments, with suppression rules applied before launch.

Then each segment gets its own creative and a modest budget, reviewed every 30 days. Segments that respond get more spend, segments that do not get retired. Lists are refreshed each cycle so new customers enter and recent buyers drop out. Your customer data stays yours and is never used for another business.

Old addresses hold up better in a place where people stay put for years. We run list-based campaigns for businesses across Vancouver WA and Portland OR, plus Camas, Washougal, Orchards, Hazel Dell, Minnehaha, Cascade Park, Ogden, Forest Ridge, Meadow Homes, Vancouver Heights, Evergreen Highlands, and Ellsworth Springs. Long-tenured companies here often hold customer records going back a decade or more, and those older addresses still sit inside the same service area, which makes the match rate better than in transient markets. Operating since 2012 from Vancouver, WA 98664. See the marketing agency in Vancouver WA overview for context.